Pop Motion Animation. Beautiful Balloon Based TV spot for MTV:

This is just another one of those ideas, that although not groundbreaking or innovative, the addition of a simple or charming device (in this case the factory setting and bursting balloons) breathes such fresh life into it, you instantly hate the creator.

I jest of course (cunt).

This is a spot I directed to celebrate the 21st anniversary of MTV Brazil.

Created by Dulcidio Caldeira, André Faria and Guga Ketzer.

Agency: Loducca.

Production company: ParanoidBR.

Music: Raw Audio.

Animation: Daniel Semanas.

Finish house: Sindicato

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