Tagged: digital


A beautiful visual display of movement.

[vimeo http://vimeo.com/37955460]

Quayola (aka ‘dQ’) and Memo Akten through digital production outfit Nexus Interactive Arts, have created ‘Forms’, a multiscreen digital artwork commissioned by the National Media Museum for the exhibition In the Blink of an Eye: Media and Movement, which is part of the Cultural Olympiad programme. This generative animation and interactive installation will display at the Museum from 9 March – 2 September.

Quayola and Memo Akten – Artists
Production Company – Nexus Interactive Arts
Beccy McCray – Creative Producer
Jo Bierton – Production Manager
Matthias Kispert – Sound design
Maxime Causeret – Houdini Developer
Raffael F J Ziegler (AKA Moco) – 3D Animator 
Katie Parnell – 3D Tracker
Eoin Coughlan – 3D Tracker
Mark Davies – 3D Tracking Supervisor
With thanks to BBC Motion Gallery and Commonwealth Games Federation



Via Olly Boden

National Geographic ARrrrrrrrr

It’s nothing particularly new and I’m not sure how interactive it is but oh how I would love to walk with Dinosaurs.

There is a pretty cool National Geographic road show touring shopping centres in Hungary right now, an augmented reality installation that lets the thousands of people passing by interact with the type of content they would find on the National Geographic channel, from dolphins and dinosaurs to leopards, spacemen and lots more.

It works by placing a huge digital screen and high-powered camera in front of an AR marker that is stuck to the ground. As people step onto the marker, the content comes alive on the big screen in front of them. A neat little trick here was having what looked like a park ranger (or something!) who was there to help people interact with the augmented reality content and make the whole installation a little more interesting. Created by the guys at AppShaker.

Via @RichlyEvocative and DigitalBuzzBlog

Being Henry (for a Range of Rover)

Range Rover have just released their new interactive and immersive video experience; Being Henry.

Henry is your average guy, plagued by life, intimidated by decision. You, the user, follow his story, helping our hero by making some of the difficult, and not so difficult, decisions. This user navigated video uses two enviable forms of interaction; The cool character dragging feature, allowing you to scroll through the video by clicking and dragging our principle character through the story and of course, the choice of story arc each resulting in a different outcome (and in this case a different model of Range Rover).

If you think you recognise our hero… you do. Hey everybody it’s Johnny from The Wire (Bubble’s friend?… now you get it).

His name is Leo Fitzpatrick and I think he does a brilliant job. In fact, I think practically everything about this is brilliant, it’s slick, well directed, well edited, a great script, great voice over (I know I’m not being very descriptive, just stick with me), you actually feel as if you’re making a difference and that the story arcs and narrative are vastly optional… but the forceful crowbar entrance of the product is awful. If I didn’t want to see where else Henry could take me, I would have hit ⌘+W and got the hell outta there.

But don’t take my word for it, give it a go here.

Agency: The Brooklyn Brothers
Director: Nick Gordon
Digital Production Company: Less Rain

Inkling by Wacom – Digitised sketching

Digital sketching, tablets and iPads are all good, but lest us not lose the tactile feeling of drawing a picture. The scratch of pen or pencil against paper is satisfying in a way that digital could not be, or at least couldn’t have been.

Introducing Inkling by Wacom.

Yes, as it suggests, you plug in and attach to the top of your pad or paper the modern day bulldog clip and just start sketching. Your marks and (or) movement are then instantly digitised and sent directly to your computer. In their own words it ‘bridges the gap between traditional, free hand sketching and digital development’.

It’s no surprise that the first comment is ‘holy fucking amazing’.

Unfortunately it’s not out yet, but watch this space for its imminent release.

Thank you @hannah_bain for spotting this one.

Possible Powar

I know this is not going to appeal to everyone, but I made it, so I’m going to post it.  So here’s what happened…

I read this.

Which in short says that Advertising giants WPP are merging some of their smaller agencies to form a brand new digital agency called Possible Worldwide.  The President of which will be ex-blue MD, Kenny Powar.  So my brain starts ticking and…

I found it funny.




Take a wall, any wall.  Take a standard digital slingshot (wooden of course) with SMS typing capabilities, a hacked radio frequency and laser sighting (naturally).  And what have you got?  SMSlingshot!

Just type in your message, pull back and fling your digital sling against any projector enabled surface.  The marriage of physical and digital (which I may now begin calling digical (but probably not)) makes this Berlin based experiment a fresh step in projection, which is rapidly becoming as infamously tiresome as AR:

The SMSlingshot is an autonom working device, equipped with a high frequency radio, hacked arduino board, laser and batteries. Text messages can be typed on a phone-sized wooden keypad which is integrated in an also wooden slingshot. After the message is finished, the user can aim on a media facade and send/shoot the message straight to the targeted point. It will then appear as a coloured splash with the message written within. The text message will also be real-time twittered – just in case. – Nice touch!

Another cool projection based sculpture art, also fresh from Berlin: